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The AI Visibility Audit

Before you can improve how AI systems talk about your brand, you need to know what they say today. The AI Visibility Audit is a structured measurement of your brand across ChatGPT, Gemini, Perplexity, Claude, Copilot, and Google AI Overviews: where you appear, how you are described, who gets recommended instead of you, and why.

It is the starting point of every engagement at Chosen, and it stands on its own: you leave with a clear map and a prioritized plan, whether or not we do the follow-on work together.

An AI visibility audit is a structured assessment of how AI systems describe, cite, and recommend a brand across the buyer prompts that matter in its category.

  • Covers ChatGPT, Gemini, Perplexity, Claude, Copilot, and Google AI Overviews
  • Maps real buyer prompts, not just brand-name queries
  • Identifies misdescriptions, missing proof points, and competitor defaults
  • Ends in a prioritized action plan: content, entity, and authority fixes

What the audit includes

  • Prompt map: the comparison and recommendation prompts buyers actually use in your category
  • Answer baseline: how each AI system answers those prompts today, and where your brand appears
  • Description accuracy: what the systems get wrong, outdated, or incomplete about your offer
  • Competitor read: who is recommended instead of you, and which sources drive that
  • Citation analysis: which pages and third-party sources shape your category's answers
  • Priority plan: the content, entity, and authority changes with the highest expected impact

How it runs

The audit follows the same loop we use in ongoing programs: map, clarify, optimize, monitor. We map your prompt landscape, run a structured measurement across the major AI systems, and read the results against your positioning and your competitors' source ecosystems. You get the findings in a working session, not a PDF dropped in your inbox.

If you are new to the discipline, start with what generative engine optimization is, or see how GEO differs from SEO.

Who it's for

The audit is built for B2B teams in considered-purchase categories: SaaS, technology, enterprise services, and complex B2B offers. It is most valuable for brands that already invest in SEO and content and now need to know whether that investment is carrying into AI answers.

Frequently asked questions

What does an AI visibility audit include?

A prompt map of your category, a measured baseline of how ChatGPT, Gemini, Perplexity, Claude, Copilot, and Google AI Overviews answer those prompts, an accuracy check on how your brand is described, a competitor and citation analysis, and a prioritized action plan.

How do you measure whether ChatGPT recommends my brand?

We run a structured set of category prompts against each AI system and record whether your brand is mentioned, how it is described, whether it is recommended, and which sources are cited. Repeated over time, this produces your answer share: the percentage of relevant answers that include you.

How much does an AI visibility audit cost?

Pricing is scoped per company, because prompt landscapes vary widely by category and number of markets. Request an audit and we will come back within one business day with a scoped proposal.

Get your AI Visibility Audit.

Tell us where to look. We will map how AI systems describe, cite, and recommend your brand today.

Request the audit